Privacy Policy
Last Updated: October 2025
1. Introduction
This Privacy Policy explains how SolidRock Coatings S.L. and its associated entities, including SolidRock Coatings USA LLC (collectively, the “Company,” “we,” “our,” or “us”), collect, process, store, and protect personal information of users (“USER,” “you,” or “your”) who visit our websites or interact with our services. We are committed to safeguarding your privacy and ensuring that your personal data is processed in accordance with applicable laws, including:
- Regulation (EU) 2016/679 of April 27, 2016 (General Data Protection Regulation or “GDPR”);
- Organic Law 3/2018 of December 5, 2018 (LOPDGDD – Spain); and
- Applicable U.S. state and federal privacy regulations including the California Consumer Privacy Act (“CCPA”) where relevant.
By using our website or submitting your data, you consent to the terms of this Privacy Policy.
2. Data Controller and Contact Information
The primary controller of your personal data is:
SolidRock Coatings S.L.
Cami de Castellix S/N
Algaida, 07210 Illes Balears, Spain
Phone: +34 678 701 689
Email: touch@solidrockcoatings.com
Website: www.solidrockcoatings.com
For U.S. operations:
SolidRock Coatings USA LLC
5555 Biscayne Blvd, Miami, FL 33137, USA
Phone: +1 768 660 660 6
Email: touch@solidrockcoatings.com
Showroom visits by appointment only.
3. Collection of Personal Data
We may collect personal data directly from you or automatically through your interaction with our website and services. The categories of personal data include but are not limited to:
- Identification data: name, surname, address, email, and phone number;
- Professional information: company name, job title, and industry;
- Commercial information: purchase history, preferences, and feedback;
- Technical data: IP address, browser type, operating system, and device identifiers;
- Marketing and communication preferences.
4. Purposes and Legal Basis of Processing
Your personal data will be processed for the following purposes and under the corresponding legal basis as permitted by GDPR Article 6:
- Contact Forms: To respond to inquiries, quotation requests, or other messages submitted through our website (legitimate interest under Article 6.1.f GDPR).
- Newsletter Subscription: To send newsletters, promotional materials, and updates about our products and services (based on consent under Article 6.1.a GDPR).
- Customer Service: To manage orders, contracts, and warranties (performance of a contract under Article 6.1.b GDPR).
- Marketing and Analytics: To improve our services and perform market research and statistics (legitimate interest under Article 6.1.f GDPR).
- Legal Compliance: To fulfill legal obligations regarding billing, taxation, or consumer protection (Article 6.1.c GDPR).
5. Duration of Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined above or as required by law. When data retention is no longer necessary, your information will be securely deleted or anonymized to prevent identification. Specifically:
- Contact inquiries: retained for up to 12 months.
- Newsletter subscriptions: retained until consent is withdrawn.
- Contractual or billing data: retained for the duration of the commercial relationship plus any legal retention period.
6. Data Disclosure and International Transfers
We do not sell, trade, or rent Users’ personal identification information. However, your data may be shared with trusted service providers and partners strictly for operational purposes, such as:
- Web hosting, cloud storage, and IT service providers;
- Email marketing and communication service platforms;
- Legal, accounting, or consultancy firms under confidentiality agreements.
When personal data is transferred outside the European Economic Area (EEA), such transfers will occur under lawful mechanisms such as adequacy decisions, standard contractual clauses (SCCs), or binding corporate rules (BCRs).
7. User Rights
As a data subject, you have the following rights under GDPR and relevant U.S. privacy laws:
- Right of Access – to know if and how your data is being processed.
- Right to Rectification – to correct inaccurate or incomplete data.
- Right to Erasure – to request deletion of your data where permissible.
- Right to Restrict Processing – to limit how we use your data.
- Right to Data Portability – to obtain your data in a structured, machine-readable format.
- Right to Object – to object to processing based on legitimate interests or direct marketing.
- Right to Withdraw Consent – to withdraw consent at any time where processing is based on consent.
Requests to exercise these rights can be made in writing to touch@solidrockcoatings.com. You also have the right to lodge a complaint with the Spanish Data Protection Agency (www.aepd.es) or the relevant U.S. supervisory authority depending on your jurisdiction.
8. Data Security Measures
We have implemented appropriate technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include encryption, access control, regular audits, and staff confidentiality obligations. While we strive to protect your data, no system is entirely secure, and transmission over the internet involves inherent risks.
9. Mandatory and Optional Data
Users are required to provide accurate, complete, and up-to-date personal data. Fields marked with an asterisk (*) on any online form are mandatory. If you choose not to provide such information, we may not be able to process your request or provide our services effectively.
10. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance user experience, analyze performance, and personalize content.
11. Minors
Our services are not directed toward minors under 16 years of age. We do not knowingly collect or store personal information from minors. If you believe a minor has provided us with personal data, please contact us immediately to request deletion.
12. Changes to This Privacy Policy
We reserve the right to amend this Privacy Policy at any time to reflect legal, technical, or operational changes. Updated versions will be published on this page with a revised “Last Updated” date. We encourage users to review this policy periodically.
13. Contact Information
For any questions, clarifications, or requests regarding this Privacy Policy or our data processing practices, please contact:
SolidRock Coatings S.L.
Cami de Castellix S/N, Algaida, 07210 Illes Balears, Spain
Phone: +34 678 701 689
Email: touch@solidrockcoatings.com
SolidRock Coatings USA LLC
5555 Biscayne Blvd, Miami, FL 33137, USA
Phone: +1 768 660 660 6
Email: touch@solidrockcoatings.com
